Social Media Favourites

Hi everyone,

Today class discussed our favourite social media platforms on the World Wide Web. Social media refers to the means of interactions among people in which they create, share, and exchange information and ideas in virtual communities and networks. Andreas Kaplan and Michael Haenlein define social media as "a group of Internet-based applications that build on the ideological and technological foundations of Web 2.0, and that allow the creation and exchange of user-generated content." According to this definition You-Tube is my favourite social media platform. User generated content may be supplied in the form of video-blogs, music videos, short films, educational material. Users have the ability to upload, view and share videos to the website. Users may create a free account and upload material to their channel on a regular basis, providing an excellent platform to participate in the world of social media. Networks can be created by subscribing to other user's channels. Channels in your network might include a cooking series, a mechanic's how-to guide, a movie or music review show, a comedy sketch show, a series of educational lectures or a video blog documenting an adventurous overseas traveller. The free exchange of information is conducive to an egalitarian environment where people can find open articulate expression (see video below).